Confidential — Investor Materials — Not For Distribution
Pan-African Sports Intelligence Platform

THE WORLD'S
RICHEST
TALENT POOL
IS UNDISCOVERED.

Africa produces extraordinary athletes at a scale no other continent matches. Most of them will never be found.

GUNDUA SPORTS is the infrastructure that changes that — and the business that captures the value.

Explore the Opportunity
Market Context
$20B
African Sports Market by 2030
Projection
300M+
Youth Athletes on the Continent
Pan-African estimate
54
Nations in Our Coverage Model
Full continent
<5%
African Talent Currently Reached by Global Scouts
Industry estimate
0
Platforms Currently Doing This at Scale
Competitive analysis

THE OPPORTUNITY

African football alone accounts for hundreds of millions in annual transfer activity — yet the infrastructure connecting African talent to global clubs is primitive, fragmented, and exploitative.

Scouts rely on informal networks. Athletes rely on expensive agents. Clubs rely on word-of-mouth. The result: extraordinary talent goes undiscovered every single day.

GUNDUA SPORTS builds the infrastructure layer that everyone in this ecosystem needs — a verified, data-rich, pan-continental talent discovery platform with the education network that sustains it.

This is not a niche play. This is infrastructure for a continent's sporting future.

$12B → $20B
African sports market growth trajectory by 2030
1.4 Billion
Population base — fastest-growing continent on earth
60%
Africa's population under 25 — the athlete demographic
Zero
Pan-continental talent discovery platforms operating at scale today

TRACTION &
VALIDATION

Pre-revenue. Pre-launch. But not pre-validation. Here is what has been built and confirmed before a single dollar of external investment.

01
Masters Acceptance
Accepted onto a Masters in Entrepreneurship programme — with this platform submitted as the founding proof of work.
The platform was the application. The platform was accepted.
02
FIFA Agent Qualified
Founder has passed the FIFA Intermediary Agent examination. License confirmation expected June 2025. This is the regulatory credential that legitimises our agent-side operations globally.
Passed. License pending — Q2 2026.
03
AFCAS Partnership
Verbal partnership with A.F.C.A.S. (UK) — former West Ham, Grimsby, and Leyton Orient Chief Scout, and AFCON 2022 Malawi National Team Chief Scout. Education backbone confirmed.
Partnership active. Platform introduction pending.
04
Soccer Syndicate (USA)
Verbal agreement with Soccer Syndicate — player development methodology integration. Their developmental template becomes the backbone of the GUNDUA athlete pathway.
Methodology integration confirmed in principle.
05
FutbolJobs (Spain)
Established relationship with FutbolJobs — operating football trials in 60+ countries including Kenya. African talent pipeline pathway into European clubs is operational through this network.
Active partner. Trials programme in development.
06
Platform Live
Full-stack talent discovery platform built and deployed — athlete registration, scout discovery interface, AFCAS academy preview, live events section, and investor hub. Built to production standard.
Live. Functional. Not yet publicly promoted.

THE MODEL

Now
Phase 1 — Foundation
Free Access
Athletes register free. Scouts access free. Build critical mass of talent data. The platform earns trust before it earns revenue. This is the moat being built right now.
Phase 2 — Education
AFCAS Certification
Paid coaching certification through AFCAS. Coaches who certify become CSEs (Certified Sports Educators) — our distributed discovery network. Revenue from certification fees. Coaches become inside sales force.
Phase 3 — Institutional
Club Licensing
Premium club and academy access — enriched profiles, direct contact, data analytics, regional exclusivity. SaaS-style recurring institutional revenue from European, Gulf, and North American clubs.
Phase 4 — Scale
Agency Operations
Licensed FIFA agent operations — facilitation fees on transfers, trial placements, and academy signings sourced through the GUNDUA network. This is where the model becomes high-margin.

WHO STANDS
BEHIND THIS

A.F.C.A.S.
United Kingdom
Education Partner

The Association of Football Coaches and Scouts — providing the certified educational backbone of our coaching and CSE programme. Their curriculum is internationally recognised.

Ged Searson — Former West Ham, Grimsby, Leyton Orient Chief Scout
AFCON 2022 — Malawi National Team Chief Scout
Internationally accredited coaching certification
Coaching curriculum integrated into GUNDUA Academy
Soccer Syndicate
United States
Development Partner

Player development methodology integration — Matt Martin's developmental template forms the athlete pathway structure within the GUNDUA platform and scout evaluation framework.

Matt Martin — player development specialist
Developmental template described as "a game changer"
US-Africa talent pipeline collaboration
Methodology integrated into scout evaluation criteria
FutbolJobs
Spain · Global
Trials Partner

Established football trials network operating across 60+ countries including Kenya. African talent identified through GUNDUA gains access to FutbolJobs trial pathways into European clubs.

Active operations in 60+ countries
Existing East Africa presence — Kenya active
European club trial pathway for GUNDUA talent
Established relationship — collaboration ongoing
ID
Identity Confirmed
at License Grant
Expected June 2026
FOUNDER
Founder & Director — Gundua Sports International

The founder operates anonymously ahead of FIFA agent license confirmation. This is a deliberate and strategic decision — not a limitation. The identity reveal is planned as a public launch moment aligned with license grant in June 2026.


What is public: a track record that speaks for itself. FIFA examination passed. Masters in Entrepreneurship accepted with this platform as proof of work. Three verified international partnerships confirmed before a single investor conversation. This platform was not pitched. It was built.

FIFA Intermediary Agent — Examination Passed
License confirmation expected Q2 2026. Regulatory credential for global agent operations.
Masters in Entrepreneurship — Accepted
GUNDUA SPORTS submitted as founding proof of work. Application accepted on the strength of the platform.
3 International Partnerships — Confirmed Pre-Launch
AFCAS (UK), Soccer Syndicate (USA), FutbolJobs (Spain) — all confirmed before public launch.
Pan-African Platform — Built to Production Standard
Full platform live with athlete registration, scout discovery, events, and investor hub. Built with zero external funding.

WHAT WE'RE
BUILDING TOWARDS

Seed Round
OPEN
Currently bootstrapped and building. We're in conversation with aligned investors who understand the African sports opportunity and want to move early — before traction makes entry expensive.
40%
Platform Development
Mobile app, data infrastructure, search & matching
30%
Market Activation
On-ground teams, regional scout activation, events
20%
Education Programme
AFCAS certification rollout, CSE programme launch
10%
Operations
Legal, compliance, licensing, team
Why Now

The African sports market is growing faster than any comparable region. The infrastructure layer doesn't exist yet. The window to build the category-defining platform is open right now — and closing as the market matures.

Why Us

A FIFA-licensed founder. A continent-wide network. Partnerships confirmed before funding. An education model that creates a self-sustaining discovery engine. This is not a concept deck. It is a live platform.

Next Step

Request the full deck. A conversation follows. We are selective about the investors we bring in at this stage — we want partners, not just capital.